Baked pressed powderPressed, but baked. Airy, lightweight, and unlike any pressed formula you've tried. Shop the collection
Ingredient Logic
One entry per ingredient, written once and surfaced everywhere — on flip cards, on product ladders, and here. If an ingredient is in an ingredientlogic formula, it has a page.
A stable form of vitamin E.
It does two jobs at once: it conditions the powder so it reads soft on skin, and it works with the rosemary and green tea to keep the oil phase stable.
Full entry →“Beautiful!!! This pressed foundation goes on like silk! I have many wrinkles but still feel confident wearing this. … I will order another in case they run out of this color. Non toxic and no titanium dioxide!!!! Love this!”
The ingredient list is the product, not the fine print.
True of every formula we make. Anything narrower is stated on the product page.
Choosing a shade, checking a list, or working around one ingredient — start here. Every answer points back to the published formula.
