First time here
Start with the label. Everything else follows.
ingredientlogic is makeup built the other way around: the ingredient list is the product experience, not the fine print. Here is what that means, how we compare, and a quick quiz to land you on the right formula.
Why we are different
Six things we do that most makeup brands will not.
- 01
Every ingredient named, in label order
No “and other ingredients,” no proprietary blend. The full ladder is printed on the product page before you buy.
- 02
Each ingredient explains its job
Tap any ingredient and you get plain-voice detail: what it is, where it comes from, and why it is in the formula.
- 03
A never-list we do not negotiate
Talc, bismuth oxychloride, gluten, parabens, synthetic fragrance, carmine and nanoparticles are absent from everything we make.
- 04
The honest limitation, printed
If a formula does not suit something, we say it on the page instead of hoping you find out later.
- 05
Cost per month, up front
We publish how long a unit lasts and what that works out to monthly, so the price is a real number.
- 06
Professionally formulated
Produced in a licensed cosmetic manufacturing facility — not blended on a kitchen counter.
How we compare
ingredientlogic against a conventional makeup brand.
"Conventional" means a typical mass-market product in this category that publishes a marketing claim instead of a readable, explained ingredient list.
Step three
A few quick questions. Then the labels do the talking.
Tell us why you're here, your skin type, and anything you avoid. We filter the catalog against the ingredient list printed on each product page — and show the near-misses too.
Question 1 of 4
What brings you here?
Choose one.
