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Preservation

Phenoxyethanol

What is Phenoxyethanol?

A widely used cosmetic preservative, present in our formulas at 0.01–1%.

Why is Phenoxyethanol in the formula?

It keeps a water-containing formula safe over its shelf life. In the mascara this matters most: bacterial growth in a product used near the eyes is a real risk, and we would rather name a preservative than accept that risk.

What does Phenoxyethanol feel like on skin?

  • Keeps the formula stable for its stated shelf life

What are the details for Phenoxyethanol?

INCI name
Phenoxyethanol
Typical usage level
TBD

Where does Phenoxyethanol come from?

Used at 0.01–1%. We take the position that naming it is more honest than an unnamed preservation system, and we tell you which products avoid it entirely.

In some formulas, not others

Phenoxyethanol is in Blur + Set and in the mascara. The Liquid Foundation and the Perfecting Primer are preserved with named botanicals instead — oregano, thyme, olive leaf, rosemary, lavender and goldenseal.

See Nutrient-Rich Full-Coverage Liquid Foundation instead →

Questions

Why use phenoxyethanol at all?

Because two of our formulas contain water, and near the eyes an unpreserved water formula is unsafe. We use the smallest effective amount and print it in the list.

Sources

  1. 1. [citation needed]
  2. 2. [citation needed]

Reviewed by [REVIEWER NAME], [TITLE] — Last reviewed [DATE]

Beautiful!!! This pressed foundation goes on like silk! I have many wrinkles but still feel confident wearing this. … I will order another in case they run out of this color. Non toxic and no titanium dioxide!!!! Love this!

DoreenLong-Lasting Silky-Soft Pressed Mineral Foundation

ingredientlogic

The ingredient list is the product, not the fine print.

True of every formula we make. Anything narrower is stated on the product page.

Questions? Need help?

Choosing a shade, checking a list, or working around one ingredient — start here. Every answer points back to the published formula.